Advertisements for a New Brand of Exercise Equipment Called Streets
The task I was asked to do, was to create two advertisements for a new brand of trainer called 'Streets'. This included deciding upon a target audience, the name of your trainer from the list given, a...
Table of Contents |Executive Summary |2 | |Company background & Current Marketing Situation |3-7 | |Marketing Objectives |7-8 | |Opportunity & Issue Analysis |8-13 | |Marketing Strategy & Actions take...
Brand positioning and repositioning
Positioning has come to mean the process by which marketers try to create an image or identity in the minds of their target market for its product, brand, or organization. Generally, the Brand positio...
Done is a small, personally owned public relations agency that specializes in event activations. C-Ad's strong suits are in image creation, coordinating, promoting and managing public events. The acti...
Building Up Brand Awareness in a Social Media Context
Social media, brand awareness, micro blog, weibo Nowadays, we live in an era of information and communication bloom, not just locally but also on a global basis, in which each of us venerably is expos...
Celebrity Endorsement on Brand Equity on Sports Accessories
Brand equity is one of the greatest widespread concepts in marketing currently. It is the additional esteem that a brand conveys to a product or service past the useful advantages provided. Advertisin...
Consumer taster is the study of why, how, what, when, where, and how often do consumers buy and consume different products and services. Knowledge of consumer taste is helpful to understand the needs ...
Strong brands are built around the experience of the firms and the trust the consumers had placed on the product with respect to its quality and usability. Issues that undermine the quality of the pro...
Dettol Soap Introduction Dettol Antiseptic Liquid Disinfectant is the name of commercial liquid and solid antiseptic products belonging to a household product line manufactured by Reckitt Benckiser. T...
The effectiveness of a brand is in its ability to gain wide recognition, and ultimately to gain brand franchise. Three major car manufacturers: Audi, BMW, Mercedes have used branding to create worldwi...